Street food vendors are taking advantage of mobile-social-location-based things like twitter and foursquare. Strap an iPhone to a hot dog cart and boom! High-tech hot dog location device and transmitter machine. Ze futur is now.
Hmm, using Foursquare for an object instead of a person… touche Jimmy Choo, touche.
Gowalla partners with the Nets for a ticket scavenger hunt. First 500 to find’em get’em. “The iconic tickets will be scattered at sports bars, pubs, sporting goods stores and other venues around New Jersey and New York City where you might go to watch a basketball game this weekend.” - Gowalla
On ResortQuest they are hiding a treasure map on one of their ski destination pages. If you find it click it to get a phone number and secret code. Be the first to call with the secret code and WIN! It’s like a little one item scavenger hunt on their site. It’s a great way to get eyeballs and raise awareness of their ski packages. Clues are Tweeted out.
The redpepper interns pulled together an awesome little mini-campaign/experiment called the Sasquatch Vigilants. They created posters, a twitter account, and videos to drive sighting submissions to @sasquatch_hunt. Check out the vids on their twitter page!
This morning DARPA launched ten red balloons across the U.S. in a Network Challenge. The first team to correctly locate all ten balloons will win a $40,000 prize. The idea is to see how people can self-organize on the Internet and how information disseminates through social and viral networks.
