The redpepper interns pulled together an awesome little mini-campaign/experiment called the Sasquatch Vigilants. They created posters, a twitter account, and videos to drive sighting submissions to @sasquatch_hunt. Check out the vids on their twitter page!
This morning DARPA launched ten red balloons across the U.S. in a Network Challenge. The first team to correctly locate all ten balloons will win a $40,000 prize. The idea is to see how people can self-organize on the Internet and how information disseminates through social and viral networks.
In 2010, Coca-Cola is sending a team of Happiness Ambassadors around the world to visit 206 countries in 365 days. Their mission: Find out what makes people happy. They will be sharing their blog posts, tweets, videos, interviews and pictures so you can follow their adventures in every country along the way.
The Bay Area Rapid Transit system (BART) in San Francisco is partnering with Foursquare for a genius little promotion. If you “check in” at any of the stations can unlock BART-themed “badges” and become eligible for $25 in tickets over the next few months.
In celebration of the book launch (based on their Tumblr site) This is why you’re fat is running a one day contest that consists of the following: Six trucks tweeting their location every 20 minutes as the move around the city. Each truck has a TIWYF inspired menu item that day. Fans must hit each truck over the course of the day and reply @tiwyf with a pic of themselves eating the inspired item. The first person to reply tweet pics of them eating the inspired item at all six WINS! OK, if this doesn’t come to Nashville I’m starting my own. Who’s with me?!?!?!
Originating in Boston and now Nationwide, The Big Warmup’s goal is to collect coats for the homeless. The site is a great example of brining data to life and creating a living breathing real-time dashboard on the progress. They even have an installation you can visit in Boston. Facebook integration has been added this year as another donation source.
“Advergame” using Facebook Connect. An interactive movie microsite integrates your Facebook profile data into the story as well as tying in codes found on Doritos bags.
Red Bull Energy Shot scavenger hunt facilitated by a Facebook app. Whether you found a shot or someone else beat you to it you’ll find a code that can be redeemed for something by hitting up this app. Simple concept but very engaging and exponentially enhanced because of the online/offline combo. Think of all the Facebook friends you may see out in that place they call “The real world” while you’re looking for these little shots that a Facebook app promised would be there! Good times!
