Cee-lo’s new song is great. I know that’s subjective but this is actually a fact. What’s more amazing is the video for it. It’s not what I expected but it’s refreshing and from a creative design standpoint it’s brilliant. Caution, strong but hilarious language.
Not only has kin.com made an amazing series of ads + website but they are doing one of the coolest things with their social media campaign I have ever seen.
They have integrated a Find the Spot - Free Live Shows. Passion Pit and others play on May 14th & 15th at a random spot in NYC; to be announced a few hours before the show via their facebook page. Tiz be stellar campaign, yes, i like, everything.
“Nate Heagy, a musician from Saskatoon, Canada, decided that the best way to promote his career was to get pictured on Google Street View. So he followed a Street View picture-taking car around his town until he could predict its path and get his image captured.”
HTF is a behind the scenes of OK Go’s latest video WTF. It must have worked as an awareness piece because I clicked on to see the full video after it was over.
John Mayer’s new video is released in Augmented Reality and ONLY online. Lots of buzz around this and stuff. More than any other use of AR I can think of.
