A compilation of Minority Report style Digital Signage. Coming to a GAP near you probably sooner than later.
So, you’re telling me I let you take a photo of my smile and I get free Ice Creams? Why didn’t you say so! *SMILE* This thing also uploads the photos it takes to a Facebook gallery.
First it’s a dollar bill (see Burger King) now it’s head-butting footballs!!! What’s next? Eating an augmented reality taco through your webcam? I’m thinking yes!
Whoa, a billboard that is legitimately interactive. Taking advantage of the fact that people do love to look at themselves, this board uses technology created for government or security surveillance and has people in Times Square stopping and gawking. Super cool, but kinda freaky. Found this one via @bradhaynes.
Augmented Reality…with some thinking as to how do we make it our own and make it novel.
Apparently Dutch citizens are pretty apathetic to public employees being picked on all the time. Augmented Reality on a scale I’ve not seen before is the solution.
Regardless of how successful this is, which I hope it is, it’s just a cool idea. It combines two of our most favoritest things, Flash Mobs and Augmented Reality. Great awareness for Layar.
I straight up stole this from Ed but I’m shameless and it’s pretty friggin slick. While many of the other uses of Augmented Reality are gratuitous, this is a great use of it. In-store at that!
building in Tokyo with one of our favorite things at redpepper: augmented reality!
Because it wouldn’t be ATTTAACKr if we didn’t talk about AR. How will Augmented Reality affect our future? Here’s a beautiful and slightly frightening take on it.
This submission comes straight outta ATL from redpepper homie’ Kevin Burke. Nissan is launching a Twitter + Augmented Reality campaign for it’s Zero Emmision car the Leaf. AR will be used to visualize the tweets. Kenichi Horie, art director at Enjin, said of the agency’s strategy. “We used Twitter and augmented reality because, without using conventional, traditional media, how could we spread the word? We wanted it to spread through viral and social media and to build traffic to the website.”
adidas is launching the first Augmented Reality experience in footwear. The adidas Originals AR Game Pack is a set of 5 shoes, each printed with an AR code on the tongue. When you hold the code in front of your webcam, you’ll gain access to a virtual version of the adidas Originals Neighborhood. Each month between February and April, they’ll launch a new interactive game within the Neighborhood and your shoe will be the game controller.
Augmented Reality markers built in to T-Shirts. This one is a Paper, Rock, Scissors game.
More advertising?! Thought advertising on purchased mediums was sorta on the way out. Now Google ‘invents’ new ad space. They submitted and won the patent for the billboards and signs that you see on Google Maps. So does that mean on Nashville’s streets someone can buy the ad space on the Titan’s stadium and put a message about the Colts?!
