Bad publicity is still publicity. In the case of Amp’s new iPhone app it’s drawn so much publicity it’s insane! Everybody is writing about this thing because it’s “controversial.” CNN, Mashable, Twitter, Adage, Brandweek, WSJ, Digg, you name it!!! Even if the thing has been pulled the hype surrounding the thing WAYYYYY exceeded my expectations. Pepsi double-wins because they even said they messed up and apologized.
A Technology Trends Taskforce And Awesome Council Kill'n'it™ at redpepper. We actually meet twice a month at the Nashville office to share the sweet awesomeness we've all found in our daily wanderings around the interweb. Social media, imaginative technology, brilliant concepts, news, and what other cool people are doing that we love. One rule, submit a story or bring Tequila. Hey, we're all up on Twitter too!
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